Job Description

Business Unit/Group: Mktg Perf Mktg WarSer DTCCen
Requisition Number: 37091-1
Intended Start Date: 7/27/2026
Contract Duration: 6-months
Possibility For Extension / Conversion? Possible
Max Hourly Pay Rate: $104.17/hr
OT Required / Expected? Not likely.
WB Games Resource(s)? No
CNN Resource(s)? No


What We Do/Project


The Manager, Lifecycle Marketing (Retention) will lead lifecycle strategy for Discovery+ focused on reducing subscriber churn across high risk cohorts. This role will own the development and optimization of customer journeys at critical lifecycle moments (e.g., onboarding, inactivity, renewal risk), leveraging CRM channels as the primary execution lever.


You will drive measurable improvements in retention with strong campaign performance and influencing broader cross-functional decisions that impact subscriber renewals.


Job Responsibilities / Typical Day in the Role
• Define and operationalize high-risk churn signals (e.g., inactivity, viewing decline, auto-renew off) and translate them into actionable lifecycle interventions
• Design, launch, and optimize CRM-driven customer journeys across key lifecycle moments to improve retention outcomes
• Develop and execute a structured testing roadmap (A/B, holdouts, journey optimization) to continuously improve churn reduction performance
• Partner cross-functionally (Product, Analytics, Monetization, Engagement, CRM Ops) to influence retention-driving decisions beyond direct campaign execution
• Brief and lead execution across CRM channels (Email, Push, In-App) in partnership with Creative, Ops, and Production teams
• Identify high-impact retention opportunities across the customer base, balancing short-term wins with scalable solutions.
• Monitor campaign and cohort-level performance, synthesizing insights into clear recommendations for optimization
• Communicate results, learnings, and implications to leadership and stakeholders, tying campaign impact to broader retention performance


Must Have Skills / Requirements
1) Comfortability with large data sets
a. 5+ years; Excel, smartsheet, etc.; Ability to analyze data.
2) Excellent Communication skills (Written & Verbal)
a. 5+ years; working closely with external partners and internal stakeholders. Ability to lead and develop presentations.
3) Visual storytelling experience
a. 5+ years; PowerPoint or other deck building experience.


Nice to Have Skills / Preferred Requirements
1) Passion for streaming, entertainment, or subscription-based products is a plus
2) SQL, Python, or other coding language skillsets.
3) Competency in AI/ML (e.g. Claude Code, OpenAI Codex, CoPilot, etc.)


Soft Skills:
1) Proven track record of improving retention or reducing churn through data-driven lifecycle strategies
2) Analytical mindset with ability to translate performance data into actionable strategies
3) Highly collaborative, with experience influencing cross-functional partners
4) Strong organizational and execution skills in fast-paced environments


Technology Requirements:
1) Strong experience building and optimizing customer journeys using CRM tools (e.g., Braze, Salesforce, Adobe)


Education / Certifications
1) Not required.


Interview Process / Next Steps
1) 1st round with VP, Growth Strategy (Hiring Manager)
2) 2nd round with Director, Lifecycle
3) Possible 3rd round with Sr. Director, Growth Strategy


Additional Notes
• Sourcing remote in US (PST preferred)

Please note that this is a contract role providing services to Warner Bros. Discovery through external staffing partners of Allegis Global Solutions. If you are selected for this role, you will be employed by AGS and will not be an employee of Warner Bros. Discovery.


This role is eligible for the following benefits:


Medical, dental & vision
Hospital plans
401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available
Life Insurance (Company paid Basic Life and AD&D as well as voluntary Life & AD&D for the employee and dependents)
Company paid short and long-term disability
Health & Dependent Care Spending Accounts (HSA & DCFSA)
Employee Assistance Program
Time Off/Leave(PTO, Allegis Group Paid Family Leave, Parental Leave


Benefits are subject to change and may be subject to specific elections, plan, or program terms.


AGS is an Equal Opportunity Employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.


If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email accommodation@allegisglobalsolutions.com for other accommodation options.


In accordance with the Immigration Reform and Control Act of 1986, employment is contingent upon verification of identity and authorization to work in the United States. All persons hired will be required to complete Form I-9 and provide acceptable documentation as required by law.


Please note that we may use artificial intelligence (AI) tools to screen, assess, or select applicants for this position. These tools may analyze application materials and assist our team in identifying candidates whose qualifications best match the requirements of the role. If you have questions about our use of AI in the hiring process, or would like more information, please contact us.


*We reserve the right to pay above or below the posted wage based on factors unrelated to protected classifications.


Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors.


San Francisco Candidates only: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.


City of Los Angeles Candidates only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring.

Job Tags

Hourly pay, Contract work, Temporary work, Local area, Remote work

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